About Us

Veteran Owned. Race Proven.

Baja Racing Gear wasn't built in a boardroom. It started in the dirt.

I have been a fan of desert racing since 2001, spending years chasing dust at races across the Southwest. I’ve always had a technical mindset, and back in 2014, a fellow racer asked if I could figure out their race radio setup. I fixed it, and word got out. Soon, other teams were asking for help with their comms, wiring, and setups.

In 2018, I officially turned that passion into a business, becoming an authorized PCI Race Radios dealer. Since then, we have supported racers in series like WORCS, AZOP, and CORR, often providing on-site support from our trailer.

Meet the Crew

We are a lean, two-man operation based in Arizona. We are an online-only shop, which means when you contact us, you aren't talking to a call center overseas—you are talking to us.

People often ask how we manage such a big operation with only two people. The answer is technology. We invest thousands of dollars every year implementing Artificial Intelligence into our website. We use this tech to assist you—powering smarter searches and helping guide your purchase decisions so you find the right gear faster. This technology handles the heavy lifting, allowing the two of us to focus on supporting you.

Shannon (Owner): I am a Disabled Desert Storm Veteran and the technical lead. I started this business to help racers solve problems. I handle the product selection, technical advice, and business strategy to keep our overhead low and prices fair.

Anthony (Operations): My right-hand man who keeps the wheels turning. Anthony handles logistics, order processing, and customer support. He ensures that despite being a small shop, we run with the efficiency of a big team.

What We Carry

While we specialize in communications—from hardwired race radios to the new explosion of Starlink integration—we have expanded to cover the essentials for Overlanding and Recovery.

• Authorized PCI Dealer: Most of our comms gear ships directly from PCI, ensuring you get the latest authentic components, not cheap knockoffs.
• Starlink & Connectivity: As technology changes, we change with it. We offer mounts and power solutions to keep you online in the middle of nowhere.
• Recovery & Overlanding: We curate high-quality winches and gear via our partners that meet our standards for durability.

Why Buy From Us?

When you buy from big-box retailers, you're just an order number. When you buy from Baja Racing Gear, you are supporting a Veteran-owned small business. We try to offer discounted shipping and sales whenever possible because we know this sport is expensive, and every dollar counts.

Thank you for the support.

— Shannon & Anthony